About Us

ATLAS HIFI Corporation (M) Sdn Bhd aims to become a reference and inspiration in quality sound and vision lifestyle solutions. We delight in sharing our expertise with you and help enrich your audiovisual experience.

Our business in music was first established in 1962 with humble beginnings in a shop house at Market Street, Singapore. Since then, we have grown in strength and size. ATLAS has secured a host of awards including “The Most Improved Sales among Distributors (BOSE)” as well as the “World Best Retailer” award by Dr. Amar Bose, Chairman of Bose Corporation.

ATLAS is the sole distributor of premium offerings such as AdNotam, Bose, Cloud and Loewe products in Singapore, Malaysia and Brunei. We strive to provide you with quality sound and visual solutions both for the home and the business environment.

ATLAS History

First established in 1962 as a record library in Market Street Singapore, ATLAS has evolved into the stalwart of the audio and visual industry in Malaysia & Singapore today. The founder of the company, the late Mr A B Tien, branched out from the record library business into offering advice for sound systems, and eventually to providing premium equipment for quality sound. With his passing in August 2003, his son Dr. Michael Tien took over the helm of the business.

Driven by a passionate and intricate knowledge of the industry, the business continued to thrive under the new stewardship. Today, it asserts its presence with several retail stores conveniently located around Malaysia & Singapore. Not only does ATLAS offer audio visual entertainment to homes, it provides premium audio visual solutions to businesses – institutions, houses of worship, offices, restaurants, places of attraction and even spas.

With a finger on the pulse of the audio visual industry, ATLAS consistently revolutionizes its business strategies in response to the dynamic market conditions. Despite that, its basic principle remains – to advance its leadership in providing quality sound and vision by creating extraordinary and lasting experiences for customers. For many, ATLAS is the trusted destination for premium, yet affordable audio visual equipment.

What We Do

Today, a successful business needs to offer more than a quality product or service. It needs to offer a better customer experience. Consider your own experience. Think about how music helps you relax and makes you smile. What about the importance of hearing clear announcements in public spaces, or the satisfaction of watching familiar shows with unparalleled picture quality? Sound and sights influence your experiences every day – and they influence those of your customers, patrons, guests or parishioners.

ATLAS offers you the expertise of adding a whole new dimension of comfort and luxury for you and your guests. We boast an unprecedented mean of audio consulting. Using the Bose Modeler design software and Auditioner audio demonstrator technology, you will be able to listen to how a system on a premise will sound before it is installed, or even before renovation or construction of a building has begun. Each member of ATLAS Projects Team is highly qualified and competent in the fields of sound, control and visual systems. You can thus be assured that our design and your system quality will be of optimal standards.

Whilst our team of sound engineers sees to the needs of the commercial sector, another domestic team designs solutions and manages the installation process of its products in homes. So should you be in charge of a business, a home owner, an architect or an interior designer, be assured that your satisfaction in our services will only be matched with the quality of our products.

Back home at our demo room or HQ, everyone is most welcome to sit in for a demo of the latest offerings by ATLAS. From home AV systems to commercial AV products, our team members would be most delighted to assist. Our service centre is also located at Bandar Sunway ensuring quality and efficient services when the need arises.

Showrooms

The ATLAS showrooms in Malaysia are at The Gardens Mid Valley & Bandar Sunway, presenting an exciting selection of quality products within thematic lifestyle settings. Together with our experienced staff and trademark demonstrations, we aim to provide sound and vision solutions specific to the needs of our customers. Visit the ATLAS showroom to find out more about our outstanding brands.

THE GARDENS
Lot T-239, 3rd Floor
The Gardens, Midvalley
59200 Kuala Lumpur
T(60) 3 2287 5080 F(60) 3 2287 5082

Commercial Clients

ATLAS has successfully installed and commissioned Bose sound systems and our array of premium visual products for businesses and institutions. Our success in professional venues stems from the close working relationships we develop and maintain with our customers. Our customers know that their satisfaction is as important to us as it is to them, and that our service matches the quality of our products.

At venues where full, natural music and clear intelligible speech are absolutely crucial, ATLAS will help deliver that precise, natural sound coverage that blends easily into your interior design. Bose sound systems are widely recognized and used in lecture theatres of universities, auditoriums and places of worship. Places of interests like Genting & Sunway Lagoon are also realizing the merits of using the Bose sound to heighten the overall visitor experience.

Our cliental base ranges from large multinational corporations and developments, to modest business enterprises: